Area of Teaching and Research -

Marketing, Branding, Merchandising, Luxury Brand Management, Trend Studies, Design Fundamentals

A Fashion Design and Management alumna from NIFT (Chennai and Bangalore) with a specialization in Luxury Brand Management from Mod’Art Paris, Bharghavee is currently an Assistant Professor at NIFT Raebareli.

She has experience in the field of fashion design, personal styling, branding & digital marketing as well as academics with various roles at companies including Designer at 108 Bespoke, Content Writer at Zivame, Brand Planner at Mullen Lintas (InterPublic Group), Creative Lead at The House of Akshar and Lecturer at Pearl Academy.

As an academician, she aims to promote wholistic and experiential learning based on pedagogical research and application for the well-being of all students. To this end, her research proposal explores stress and mental health among design students of India.