2010 - till today : Decathlon sports India

** Aug ‘24 - Current Business Head - Sports Brands Responsible for building and leading Business project of Sports Brands for Customer, revenue and Brand image growth of sports brand at India

** 2021 - Aug 2024 : CMO - Branding, Strategy, Growth, Digital Responsible for building and leading transformation topics like Customer growth, Media mix, CRM/Retention, marketing investments, Brand marketing powered by social media and influencers.

The Glorious Tradition of Painted and Printed Textiles of the Coromandel Coast: A Tribute from Kalakshetra offers insights into the evolution of Kalamkari, a name that replaced the vernacular Vraathapani amid changing geo-political influences. The book documents the stage-wise processes of painted and printed Kalamkari through Vraathapani and Acchu Addakam. It highlights Kalakshetra’s role in preserving natural dyeing practices and the craft’s essence, while paying rich homage to the Coromandel Coast, the historic home of Kalamkari.

NIFT Hyderabad’s campus is spread across approximately 8 acres and offers comprehensive academic and student facilities, including well-equipped laboratories, studios, CAD and computer labs, a photography studio, workshops, and textile facilities. The campus provides Wi-Fi connectivity, a 350-seater air-conditioned auditorium, resource centre, gym, indoor and outdoor sports facilities, canteen and mess.